I’m a little late commenting on this, but I want to thank Taylor Swift for standing up to Apple. As someone who used to manage rock and roll bands, I know how difficult it is to make a living as an up-and-coming musician. That Apple thought they could just give away an artist’s hard work, without compensation, shows how disconnected from reality most giant corporations are. Now that I’m an author, I could have faced the same thing. Had Apple gotten away without compensating musicians for their music, they certainly would have tried to replicate the process with iBooks.
For those who think “it was only a 90-day introductory promotion,” imagine if you could open a store and hand out free Macs and iPhones for 90 days and not compensate Apple. A product in an electronic format—be it a song, a book, a movie, or another art form—is just as valuable as something tangible, like a computer.
It’s so rare that someone—even as big as Taylor Swift—is able to stand up to a mega-corporation and win. Whether you or I like her music or not is irrelevant. This week we should all become Taylor Swift fans.